Need promo ideas? Don’t worry! We’ve got you covered the PBK way! Bring the feeling of summer into your shop, and set the stage for a new and refreshing shopping season. When planning an event or promotion, get your emails, posters, and mailings sent out in advance! … Continue reading
By: Kathy I am very fortunate to have a team of employees that are awesome at visual display merchandising. They recently spent many weeks at our various permanent showrooms, resetting them for the summer show season. I can’t wait for you to see what they have done. … Continue reading
Wow, it’s hard to believe that another summer is upon us. Here at our PBK showroom, the summertime brings long awaited warmth and summertime favorites. One of the things we look forward to in our showroom is the slushy machine. Our customers ask for it all year … Continue reading
Gift & Dec Accessory Magazine – Gift Retailer Survey “Today’s Gift Retailer 2015” I love when our industry trade magazines compile a survey on the industry. Gift & Dec Accessories has done a great job with their recent compilation of survey results in the “Today’s Gift Retailer … Continue reading
Do you know what the best-selling item has been in the past year at PBK? You are probably thinking one of the box signs, right?? Well, believe it or not, it is actually the #25101 “OMG my mother was right about everything” dish towel! The #2 best-selling … Continue reading
I am sure many of you have experienced this trick at larger retailers. Why not introduce a similar promo at your own store? The goal is to increase the number of times your customers visit your store. You may have a very detailed Point of Sale system … Continue reading
Twist of Faith – The Story of Anne Beiler, Founder of Auntie Anne’s Pretzels I am sure many of you have enjoyed a buttery, Auntie Anne’s soft pretzel in your travels. Did you know that Anne Beiler is from right here in Lancaster County? I was honored to … Continue reading
Moon Shiners are one of our best selling products. Check out this video for some creative ideas on how to use them. … Continue reading
April marks the opening day of Major League Baseball. Host a weekend event to celebrate! Your sale headline could be “Hit a Home Run with a Gift from XXX”. You could feature specific items on sale that you need to clear out to make way for new … Continue reading
Think About: By Andrea Syverson This book is another easy read, my usual preference since I only have small snippets of time to read. There are 77 creative prompts of innovative, verb-saturated examples that will help lead you to challenge yourself. Some of the verbs will make … Continue reading