In-Store Styling: Diversity Displays and Benefit items

In our 2023 Spring & Summer catalog we introduced a new collection of items under the name of Representation Matters. These designs celebrate love for all, including those who are often overlooked. We believe love is love and we all deserve it, and this belief is why it was important for us to create these new collections of accessories and home décor focused on disability pride, diversity, empowerment, and self-care. These items not only promote inclusiveness, but also directly benefit local initiatives to support LGBTQ+ communities, people with disabilities, and business ownership among women and people of color. You can learn about each organization in the features below. You can also learn more about our full collection of Benefit Items.

Diversity and Empowerment

Our diversity and empowerment home décor and accessories are meant to inspire inclusiveness as well as encourage self-worth. A portion of the proceeds from the sale of these items are donated to ASSETS, a non-profit organization focused on transforming communities by increasing business ownership among women and people of color.

These home décor designs are made to welcome everyone in and promote the power of diversity. This collection is brought together through skin tone color palettes, unique fingerprint patterns, and inclusive messaging.

If you’re shopping for female focused décor and gifts here you will find elegant line art and soft tones paired with sentiments celebrating femininity, strength, and empowerment. Coordinates well with other items in our Empowerment collection.

Equal parts raw strength and soft femininity come together in this uplifting selection of empowerment home décor and accessories featuring subtle metallic foil and a floral inspired female symbol.

In partnership with the non-profit ASSETS, located in Lancaster, Pennsylvania, this collection helps to empower underrepresented entrepreneurs, especially women and people of color, by offering resources they need to build successful businesses. For more information about this cause, please visit


Our pride décor and accessories range from subtle to loud and proud with fun options for matching pet accessories. Spread love and celebrate inclusivity by shopping our diverse Pride collection today. Most items benefit the Lancaster LGBTQ+ Coalition and support their commitment to building a more inclusive Lancaster County abundant in opportunities for LGBTQQIA+ individuals.

This muted rainbow collection of home décor and accessories features a unique Pride palette with asymmetrical and organic patterns that pair with positive Pride sentiments.

Our new watercolor and bold pride-themed designs are a perfect vibrant home décor or accessory option for events celebrating pride in the summertime. These items offer a more traditional color palette associated with the pride flag.

Pet accessories have been a rising trend and we wanted to combine our popular plaid pet items with our growing Pride collection. Bandanas, bow ties, collars, and leashes featuring all-over rainbow and plaid designs coordinate with scarves and more for pet parents and their furry family members to create a memorable matching day out.

We’re proud to create a collection that not only encourages inclusiveness but directly supports efforts aimed to make it possible. We have partnered with Lancaster LGBTQ+ Coalition and their commitment to building a supportive and enriching community abundant in opportunities for LGBTQQIA+ individuals and those with a stake in creating a more inclusive Lancaster County. They offer dynamic programming and services to meet the diverse needs of the Lancaster LGBTQ+ community. For more information about this cause, please visit

Disability Pride

Everyone has experience with disability in their life, directly or indirectly, and our collection of Disability Pride items gives people a new opportunity to connect with each other. A portion of the proceeds from this collection are donated to Disability Empowerment Center, a nonprofit organization run by and for people with disabilities.

These designs beautifully display the colors of the recently updated Disability Pride flag in a variety of décor and accessories which represents appreciating the whole self, including one’s disabilities.

Primitives by Kathy decided it was important to use this collection to support the efforts of Disability Empowerment Center; the Center for Independent Living serving Lancaster and Lebanon Counties in PA. DEC is a private, nonprofit, nonresidential organization run by and for people with disabilities working to eliminate barriers, ensure access, protect civil rights, and affect positive social change for individuals of all ages, and with all types of disabilities. For more information about this cause, please visit

Our Representation Matters collection features a diverse selection of accessories and home décor including scarves, insulated bottles, tote bags, socks, wall décor, and pillows that not only promote good but aim to do good through our Benefit Items. Shop the collection today and help spread positivity and equality with everyday items people will love to get and give.

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